The European virtual press room leader today announces the acquisition of PressKing, a SaaS solution that gives startups and companies the ability to easily integrate and manage their own virtual press room online. With 35% of their turnover already originating from the UK and Germany, ePressPack is further reinforcing its international leadership, notably in the US.
Paris, 26 February 2015 – ePressPack today announces the acquisition of PressKing, an all-in-one solution for the management of online press relations. The move aims to support the development of the company’s customer portfolio and reinforce its position on an international level.
PressKing, a virtual media room :
PressKing was launched in 2010 by eFounders, by Thibaud Elzière (co-founder of Fotolia) and Charles Mignot. The aim was simple : to enable every company to benefit from low cost online PR solutions (approx. 80€ per month, with no engagement). The company succeded in attracting thousands of clients, including 60% US based, in record timing. References include brands such as Chatelles, MailJet, KeeMotion, Legacy Business, etc.
«The acquisition of PressKing comes as part of our global development strategy and responds to the growing needs of companies wanting to communicate effectively, with user-friendly tools, for a very attractive budget, » comments Antoun Sfeir, President and co-founder of ePressPack.
ePressPack, a highly innovative solution adapted to the new requirements of multimedia information :
Launched in 2011, ePressPack was created to help companies boost their media and influencer communications. The press room is entirely customizable and can be directly integrated to the company’s website. This enables the client to issue an announcement with photos, videos or graphics and send to their key targets via interactive emails.
A remarquable development :
After two years of technological developments, the solution is being used by prestigious brands such as Air Liquide, Axa, Bayer, Michelin, Louis Vuitton, Orange, Renault-Nissan, Sanofi, la Commission Européenne, France Télévisions, etc.
ePressPack includes over a hundred clients, 15 of which are CAC 40 companies, and has experienced a 200% growth per year, with no external financing. Internationally oriented, the company already produces 35% of it’s turnover outside of France and is present in 6 European countries.
Recognised for its innovations, ePressPack is supported by OSEO.
For more information on ePressPack : http://epresspack.com/fr/