Epresspack, PR software and newsrooms provider is strengthening its position in the UK. The European publisher, based in Paris and present in the UK since 2017, has appointed a new UK Country Manager, John Gaylor, and Head of UK Marketing - Christopher Tolfree.
"The UK is a strategic country for epresspack" explains Antoun Sfeir, founder and CEO of Epresspack. "We are working with some significant brands in the UK market and plan to aggressively expand our portfolio over the next 6 months”.
John Gaylor joins Epresspack as Country Manager, UK. John comes with a wealth of media experience, having spent 9 years with Gorkana and Cision in key commercial and leadership roles. John was responsible for successfully launching Cision’s SMB solution aimed at driving growth in the UK’s competitive small and medium sized enterprises. More recently he has collaborated with several PR and influencer software tools, building go to market strategies and driving new and existing business. John joins us from MMI Analytics where he lead its media division, providing PR and communications professionals within the beauty industry with essential media insights.
“I am excited to be joining Epresspack. The company has an extremely impressive client list, amazing functionality and ambitious plans for growth. I am looking forward to rejoining former colleagues and working with the broader ePressPack team to help successfully grow our presence.”
Christopher Tolfree joins Epresspack as Head of UK Marketing. Chris comes with a wealth of Marketing Knowledge and business experience, having spent over 10 years delivering marketing strategies and building digital channels. Chris has previously worked across publishing, technology and SaaS organisations and will bring these insights to the team. Chris joins us from WatchMyCompetitor – where he set up its marketing division, providing the first lead generation strategy for the business.
“I am thrilled to be joining Epresspack. I’m extremely impressed with the market leading functionality of the platform. I believe this is a unique time to start working for a company who have an innnovative team who through a long period of product development have produced a market leading system for Digital PR. The company’s ambitious plans for global growth start with this UK expansion, and I am excited to help drive this with an exciting mix of brand activation and telling the stories of our amazing clients”
About Epresspack
With an established UK office since 2017, the multi-award winning epresspack is the PR software and newsroom provider to support your PR and comms teams. Epresspack provides key solutions for content management and delivery for global brands including; Dove, Aston Martin, Ineos, Dorchester Collection, Icandy, Ascot, London City Airport, De Beers. Epresspack’s technology is a global solution that helps brands and organisations in nearly 40 countries manage their reputation and coverage. It brings together all the functionalities needed to manage and optimise communication campaigns and responds to the challenges of the digital transformation of communication practices.
